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Aviva Life launches Aviva Affluence for HNIs
Aviva Life launches Aviva Affluence for HNIs
Mar 29, 2016 | 252 VIEWS
Aviva Life Insurance has announced the launch of its new unit-linked Insurance Plan - Aviva Affluence. The insurance plan is aimed at high net worth (HNIs) individuals offering the option to choose from different premium payment terms, starting from 5 years -30 years. The plan helps in building a corpus and stay invested to meet long-term milestones, like ensuring funds for child’s education/ marriage, wealth building, retirement planning or creating a corpus for the spouse under MWPA.

Trevor Bull, MD & CEO, Aviva India, said, “Our focus is on segments and geographies where we know we can make a difference, to the lives of our customers. Aviva Affluence is based on that thought, it’s a total customer proposition meant for a select audience that desires to multiply their wealth.”
  • Main features of Aviva Affluence:
  • Choice to pay premiums for a limited period of 5, 7, 10, 15 years or for the entire policy tenure ( upto 30 years) as per convenience
  • Opt from 7 funds and invest in the fund or combination of funds, according to risk appetite
  • Option to enter the equity fund on a weekly or monthly manner through Systematic Transfer Plan, free of cost
  • Systematic partial withdrawals to handle planned and unplanned needs that need regular cashflow
  • Fund Value is paid along with Maturity Booster Additions, on completion of the policy term
  • ‘Increasing Milestone Boosters’ (IMB) for regular premium payments, for continued policies
  • Life Protection with built-in accidental cover to ensure financial security of loved ones in case of any exigencies
  • Dedicated customer service desk  for preferential query resolution
  • Interaction with a fund manager to give customers a deeper insight into the financial & investment world
  • Cheque pick-up facility from location of choice
Anjali Malhotra, Chief Customer, Marketing & Digital Officer, Aviva India, said, “In-depth customer research provided us with an insight that while HNI customers are on the lookout for financial instruments to multiply their wealth, they also expect certain customised services, in line with their lifestyle needs. Aviva Affluence will not only provide market linked opportunities for wealth creation but also offer a host of exclusive services that meet with the requirements of these discerning consumers.”

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