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This complete device security solution called 'Vodafone RED Shield’ is currently available exclusively for Vodafone RED Post Paid customers only. The telecom company claims that this is the only device protection in the industry that offers theft cover, beyond basic handset damage cover, plus malware protection and other security features.
Vodafone Red Shield cover is being offered through an association with Shotformats Digital Productions Pvt Ltd and the insurer will be New India Assurance Company Ltd.
Announcing the launch of VODAFONE RED SHIELD, Arvinder Singh Sachdev, Business Head - Kolkata & Rest of Bengal, Vodafone India, said "Smartphones have become a way of life in our country and it's no longer just a calling device but has gone on to become the lifeline for people. To ensure the hard-earned money spent by our customers on acquiring expensive handsets remains insured, we are delighted to launch VODAFONE RED SHIELD, a first of its kind mobile security offering that builds in a unique combination of features like Theft Protection, Accidental Physical & Liquid damage, Virus protection and many more security features." He said, "Our own customer research has revealed that most mobile phone buyers tend to either be unaware about handset insurance or don't seem to have it as a priority/top of mind factor while purchasing a new smartphone. To bring larger numbers of our customers within the protective cover of VODAFONE RED SHIELD, we have extended the facility to handsets up to 6 months old, at a very nominal price. I am happy to say VODAFONE RED SHIELD is also the only service that covers handset theft."
Although the actual premium amount will be borne by Vodafone, the subscription fee has been kept at a pocket friendly price. The annual subscription of Rs 720 will be debited to the customer’s monthly bill through 12 equal installment, and it comes with a validity of one year. Customers can claim insurance cover up to two times in a single year.
To avail this service, Vodafone customers can download Vodafone Red Shield App and then sms DSS to 199 from their handset. The app will diagnose the mobile handset and approve if it matches the criteria.